As one of the first ISPs to adopt Vilos into their business plan, KentuckyFi owner John Gill had some awesome tips and tricks for other ISPs looking to increase their ROI on Vilos.
Check out John’s analysis of how to make money with Vilos:
There are multiple ways to recoup the cost of Vilo routers from your customers. By switching to Vilos, you are using a product at a price point that can easily make you money. Remember with your ISP you should be starting a business, not a bill. Below you will find three plans set to make your ROI fast and easy!
PLAN A – FASTEST ROI
For the fastest ROI, you can build the cost of the Vilos into the install fee that you charge your customer. This will allow you to offset the cost of the Vilos and not lose any more money upfront. However, the tradeoff is that the install fee is much more expensive. This plan is not recommended if you have competitors that are offering free or cheaper installs.
PLAN B – FAST ROI
With this, you will lose some on your install, but if you retain your customer, you will get your ROI in about 3 months with a price of $60/month for internet service. This is with an install fee of $180. The profit of install over 3 months is $10. This is a better option than Plan A, but still not great if your competition is giving out free or $50 installs.
PLAN C – SMART ROI
Well, how do you keep making money with Vilo? You market the Vilos to make money for you. First, you price your install at something that makes sense for your market and ISP. Then, you add a monthly fee for the Vilo units and market it as an upgraded Wi-Fi experience. Kentucky Fi does $10/month for up to 3 units and a $50 installation fee to the customer. This pays for 90% of the Vilo units and now the Vilos will help pay off the other costs. After everything is paid for, you are generating $10 more in revenue a month than before.
I hope this article gives you a few ideas on how Vilo can help make money for your ISP!